Business Insider

Friday, April 13, 2012

BOOK REVIEW: Zig Ziglar - Staying Up, Up, Up In A Down, Down World

Staying Up - Zig Ziglar
Book Review:       Staying Up, Up, Up In A Down, Down World Daily Hope For The Daily Grind
Author:    Zig Ziglar
Language:    English
Format:        Hardcover
ISBN-10:    0785270779
ISBN-13:    9780785270775
Topic:      SALES

SPONSOR:  Business Books

Publisher's Note:
It has been said that when the going gets tough, the hopeful keep going. That's because hope is the great activator-in other words, people with it take action to realize their goals. But many times the daily grind can be a hope-killer, so Zig Ziglar offers a solution! Ziglar encourages us to spend five minutes every morning with Staying Up, Up, Up in a Down, Down World, thus gaining the inspiration and encouragement needed to face daily obstacles. Full of hope-inspiring vignettes from Ziglar, words of encouragement from well-known leaders, and Scripture for meditation and prayer, this quick-read provides the motivation needed for meeting your goals and fulfilling your dreams.

REVIEW:

As a sales professional, I have always struggled with leaving the world on the other side of the sales room.  I found that by investing some time in reading uplifting positive material instead of the "News", I maintained a more positive outlook and find it easier to conquer call reluctance.  I use the smile tactics to get a positive flow before the call, by smiling and having a good attitude, I can turn the energy into sales and my momentum increases the more I call rather than subsiding.  This book has some great tips and it can be read in just a few minutes per day.  Many times I will open at random for a quick fix of positive uplift.

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